Acceptable Use, Privacy Policy & Terms of Service

Waaffle Acceptable Use Policy

Waaffle aggregates social media posts, measures audience engagement and publishes custom content feeds for your campaigns, websites and events. This acceptable use policy covers your relationship with Waaffle and the inclusion of your social media accounts in the context of the service we provide.

Your part, as a Waaffle user

  • You must add and authenticate your social media accounts within Waaffle to allow our service to retrieve content available to you on third-party social media platforms.
  • Though you will be accessing social media content through the Waaffle service, you are still bound by the usage, privacy and copyright obligations of your connected social media platforms. Please refer to their terms of service for more information:
  • You must not use Waaffle for the purposes of harassment, abuse, discrimination, defamation, libel, copyright infringement, or committing a crime.

Our part, as providers of this service

  • We collect, store and use only the information we need in accordance with our privacy policy to deliver your Waaffle service.
  • We do not allow third-parties to serve content, including advertisements, on Waaffle. However, for the purpose of understanding our users and improving the service, we do employ third-party tracking software, which may place or recognise cookies on your browser, to gather anonymised analytics information.
  • We require your social media accounts solely to retrieve content available to you on those third-party platforms. We do not publish, edit or delete content on these platforms on your behalf, nor do we access or store your login credentials.
  • Waaffle is highly dependent on the availability, bandwidth limits and privacy permitted by your connected third-party social media platforms. As such, we cannot promise 100% uptime, live content updates, or unrestricted access to content, though we make reasonable efforts to ensure the best experience possible for our users.
  • We will update Waaffle’s features to reflect the features offered by connected third-party social media platforms.
  • Waaffle is bound by the usage, privacy and copyright obligations of your connected social media platforms. As such, content available through the Waaffle service may be unpublished or edited at any time at the behest of the social media platform and content owners.
  • We do not own or claim any ownership over content retrieved by the Waaffle service.
  • We reserve the right to change our terms and policies at any time.

Privacy Policy

Your privacy is important to us. We only collect the information we need to deliver your Waaffle service in accordance with our acceptable use policy, and we will never pass your details onto a third-party without your consent.

Here’s what we collect:

  • Your name and email address, so we can identify you in our system.
  • Your payment information, which is handled securely by our payment provider, Stripe.
  • IDs for your social media accounts, so you can access content across these platforms. While you will need to authenticate each service, we will never access or store your login credentials.
  • We do not allow third-parties to serve content, including advertisements, on Waaffle. However, for the purpose of understanding our users and improving the service, we do employ third-party tracking software, which may place or recognise cookies on your browser, to gather anonymised analytics information.
  • Whenever we need personal information from you, you’ll be told what’s needed and why. We’ll make every reasonable effort to keep your information confidential, and safeguard it against loss or theft, unauthorised access, disclosure, copying, use or modification.
  • Finally, we’ll only keep your data for as long as necessary to deliver our service to you.

We're committed to these principles in order to ensure the confidentiality of your personal information is protected and maintained. We may change this privacy policy from time to time at our sole discretion.

Terms of Service

1. Terms

By accessing the website at https://waaffle.com, you are agreeing to be bound by these terms of service, all applicable laws and regulations, and agree that you are responsible for compliance with any applicable local laws. If you do not agree with any of these terms, you are prohibited from using or accessing this site. The materials contained in this website are protected by applicable copyright and trademark law.

2. Use License

  1. Permission is granted to temporarily download the materials (information or software) on Waaffle's website for transitory viewing only. This is the grant of a license, not a transfer of title, and under this license you may not:
    1. modify or copy the materials;
    2. attempt to decompile or reverse engineer any software contained on Waaffle's website;
    3. remove any copyright or other proprietary notations from the materials; or
    4. transfer the materials to another person or "mirror" the materials on any other server.
  2. This license shall automatically terminate if you violate any of these restrictions and may be terminated by Waaffle at any time. Upon terminating your viewing of these materials or upon the termination of this license, you must destroy any downloaded materials in your possession whether in electronic or printed format.

3. Disclaimer

  1. The materials on Waaffle's website are provided on an 'as is' basis. Waaffle makes no warranties, expressed or implied, and hereby disclaims and negates all other warranties including, without limitation, implied warranties or conditions of merchantability, fitness for a particular purpose, or non-infringement of intellectual property or other violation of rights.
  2. Further, Waaffle does not warrant or make any representations concerning the accuracy, likely results, or reliability of the use of the materials on its website or otherwise relating to such materials or on any sites linked to this site.

4. Limitations

In no event shall Waaffle or its suppliers be liable for any damages (including, without limitation, damages for loss of data or profit, or due to business interruption) arising out of the use or inability to use the materials on Waaffle's website, even if Waaffle or a Waaffle authorized representative has been notified orally or in writing of the possibility of such damage. Because some jurisdictions do not allow limitations on implied warranties, or limitations of liability for consequential or incidental damages, these limitations may not apply to you.

5. Accuracy of materials

The materials appearing on Waaffle's website could include technical, typographical, or photographic errors. Waaffle does not warrant that any of the materials on its website are accurate, complete or current. Waaffle may make changes to the materials contained on its website at any time without notice. However Waaffle does not make any commitment to update the materials.

6. Links

Waaffle has not reviewed all of the sites linked to its website and is not responsible for the contents of any such linked site. The inclusion of any link does not imply endorsement by Waaffle of the site. Use of any such linked website is at the user's own risk.

7. Modifications

Waaffle may revise these terms of service for its website at any time without notice. By using this website you are agreeing to be bound by the then current version of these terms of service.

8. Governing Law

These terms and conditions are governed by and construed in accordance with the laws of Australia and you irrevocably submit to the exclusive jurisdiction of the courts in that State or location.